Unlocking the Profit in Your Website

While overseas, I did a brainstorm with my uncle on a business project he has going. He’s founder of a very cool online community for experts and scientists where they can share their original expert content.
The website gets plenty of traffic and activity, people enjoy being members of the community, and the readers are many. But problem:
Contributors are few.
One of his ongoing concerns was that the interface was inconvenient to use.
When he spoke with his members in person, they showed great interest in contributing to the website. But despite that, they never got around to it.
What do YOU think should be his FIRST step to immediately get more contributions at his website?:
a) Should he advertise, get more traffic, and find contributors by signing up more members?
b) Should he hire a designer to make the website more intuitive and attractive?
c) Should he write emails asking his current members to add content?
d) Should he explain to his members the benefits of contributing content?

Which should he take care of first?

Give up. You’ll never get it haha.
(b) Hire a designer.
All the answers above are correct. And they are the very recommendations I gave.
But REDESIGN comes first.
Here’s why –
He already has traffic (a), so he’s not in desperate need of more. Game of numbers is a brute force sales technique and it’s for brutes.
Treating “contribution” as a product-to-sell and sending emails to convert more members into contributors (c) is a good idea…but if the interface for adding content is cumbersome he will lose the “sale” at the last minute.
And explaining the benefits of contributing (d) is a smart move, but see (c) above.
Which is why (b) should be his FIRST step.
I gave him a YaghiLabs interface design expert who will help him layout the contribution interface in a user-friendly manner.
Having an action plan of “next steps” and knowing the ORDER to implement your actions is CRITICAL. It could be the difference between success and failure. Profit and loss. Waste of time and use of time.
The Done-For-You Traffic Consultation is where you can have me tell you YOUR next “first” step:
http://jimyaghi.com/traffic
Click and let’s unlock the profit in your website today.
~jim

 YaghiLabs
Jim Yaghi

Jim Yaghi

Foremost Home Business traffic expert, Jim Yaghi is a Computer Scientist and Mathematician who used to build search engines for a living. At 16 he created a mildly popular social network and has been an online entrepreneur for over 15 years. In 2006 he rose to the #1 Affiliate rank in many Home Business programs (most notably Magnetic Sponsoring). Today he's best known for hatching the first industry-wide viral campaign to reach all major social networks, for hosting a top-10 Internet radio show for entrepreneurs, and for shattering industry sales records with his best-selling, easy-to-follow online marketing courses PPC Domination, PPC Supremacy, and Traffic KickStart.

I got an idea…

Maybe I’ll start posting my to-do list here and then I can be accountable to the whole internet.   To do today (in order of

Read More »

Forget about your traffic!

lol i’ve heard some funnies about advertising on Google.  eg, “you can’t use a landing page on Google” or “you shouldn’t ask for an opt-in

Read More »

How To Get Offline Clients

You will find these six core steps –followed in order— make up a simple, effective and affordable approach for getting offline clients.

Read More »

ab-Using the LAW For Financial Gain

Understanding how to navigate the law can do more than protect you from trouble. It can help an online entrepreneur make money. Here’s a lesson in “Plausible Deniability” and how it allowed me to attract and sell to the customers of another major brand.

Read More »

Login

Fill your credentials below to access your YaghiLabs Learning Center account...

Download the Online Business Quick Start PDF, By Joining Our Wowesome Mailing List

Let us help you build a lucrative information selling or affiliate marketing business from home. We’ll send you...

Just fill the box to sign up:

“By clicking ‘Get Started I agree to receive daily emails from Jim Yaghi containing online marketing tips and advice. I accept these emails are written to help me sample and learn how YaghiLabs products & services can help me better advertise online. I also understand that I can unsubscribe at any time from the bottom of any email. I agree to this website’s Privacy Policy and Terms of Use.

Request the Online Business QuickStart Mini-Series, Free

“By clicking ‘Try YaghiLabs’, I agree to receive daily emails from Jim Yaghi containing online marketing advice. I understand that these emails allow me to sample and learn how YaghiLabs products & services can help me advertise online. I also know that I can unsubscribe at any time from the bottom of all emails. I agree to this website’s Privacy Policy and Terms of Use”.