So I’ve talked about “The Game” before.
That’s the blockbuster book written by Neil Strauss about the underground “pick up artist” (PUA) community. A fascinating book one of my clients had me read a couple years ago (he was toying around with helping a famous PUA sell his course, and wanted me to write the copy…)
Anyway, the whole game concept is fascinating.
And for some guys, much needed these days.
(However, that’s a topic for another time…)
But here’s why I bring it up:
One of the things PUA’s use is a tactic known as “bouncing” — where the guy takes the girl he’s gaming to multiple different places in one night, which leaves her feeling very COMFY with him, like she’s known the dude a lot longer than she really has.
And you know what?
This works like gangbusters with email.
This isn’t a “technique” I’ve consciously used.
I just always knew daily emails worked.
But the effect is the same:
When you send daily emails the right way, people feel they’ve known you forever even if they’ve only been on your list for a few days. It’s no wonder I sometimes get emails (even voicemails!) from brand new subscribers wanting to hang out or saying, “we’re like long lost friends, I feel I’ve known you forever…”
It used to kinda creep me out.
But now I get it.
That’s just what happens when you do email the right way.
The key is “the right way.”
Just lobbing emails every day won’t cut it.
You have to know HOW to do it.
So keep writing and practicing.
The more you do it, the easier it gets.
And when you do it right, you’ll see the difference in your bank account.
For more ways to get people eagerly buying from your emails almost every time you push that “send” button go to www.BenSettle.com