Module 7: Advertising, Traffic, and Promotion Goal: Create a persistent flow of new visitors to your website that automatically grows. Importance: Without traffic, your online business starves. Most advertising and SEO on the web is riddled with rules and changes that can kill your business in an instant. Our team of advertising experts share with you their “traffic maps” they’ve engineered to make advertising independent of search engines. This is an exciting section which shows you how to totally automate your traffic and remove dependence on any traffic suppliers.