It’s not MEANT to be easy…
Like if you don’t have enough money for ads or to hire help, solving those limitations is the very definition of entrepreneurship.
Check it out.
My kid, Adam, got a new toy. It’s a Beyblade…which is a clever twist on the old spinning top. Two players simultaneously launch their spinners into a plastic arena where they “battle” it out.
The objective is to smack your opponent’s spinner until either he spins out or your spinner splits his into pieces.
What’s cute is, each Beyblade has different abilities based on its size, weight, and shape.
Adam, being a kid, thinks the spinner type is the ENTIRE secret to winning. So every time i let him buy a toy, he chooses a new Beyblade with a different ability. Then he plays the entire family, lumping us with the “inferior” spinners.
When he plays me, he often wins…AT FIRST.
But no matter which spinner i use (and i often choose the weakest), eventually, i figure out my spinner’s advantage against his. And i defeat him.
Needless to say, i’m not his favourite opponent…and he cannot grasp why i am unbeatable even though he has the better spinner.
Similarly, in your business, you’ll often be disadvantaged.
You’re not the first entrepreneur to have limited resources of money, time, or skills…or to have only shyt business tools. But being at a disadvantage doesn’t have to mean it’s GAME OVER.
In fact, overcoming limitations is how the most successful business innovations have come about.
Yet, many wannabe entrepreneurs are content to say, “i don’t have money to pay for advertising, therefore i cannot advertise.” So they don’t buy ANY ads.
Entrepreneurs creatively find alternative, non-traditional solutions to difficult problems. They find an UNFAIR advantage over others, in spite of others being in the market longer, having better resources, and access to more money.
I’m not saying that having abundant resources and good tools is not advantageous.
Sure, if an investor gave you a million bucks to launch your business, your task could be easiERrr. But it won’t be easYyyy, nor guaranteed.
Anyway, it’s unlikely to happen. So you can either (a) find a way around your limitations or (b) give up.
With Adam, his stronger Beyblade gives him an advantage over me. But simply having the superior tool does not automatically make him unbeatable…nor am i destined to always lose.
A skilled player finds a way to win despite any disadvantage.
It’s the same with your business.
How do you do it?
Recognise that tools and resources are ENABLERS…they don’t do anything special on their own. Rather, in the hands of the right person, they can be used to get something you want faster or do it better.
Money is a tool. On its own, it does nothing. Applied to Google Ads, however, you can use it to quickly get eyes on your sales offer. If you don’t have much money, it is a disadvantage because you can’t buy as much advertising power. But also having lots of money doesn’t necessarily mean you know how to use it effectively to advertise…
Why do you think my clients hire me? They have plenty of money, but they don’t know how to use it to get the quality and volume of traffic i can.
It’s my skill and ingenuity (not my resources) that make me effective.
And YOUR skill and ingenuity are what will make YOU effective at business-ing.
Which is why i built the Super Traffic Machine training…i designed it for people like you, who might be tight on resources and disadvantaged on skills. It helps you turn your weaknesses into strengths by making you powerful, confident, and EFFECTIVE in selling online.
Read more about the Super Traffic Machine at the link below and order your copy today…
Inside, i’ll show you ridiculously cool tricks to create BIAS in your favour, so that people are predisposed to obey you and buy from your links.
~jim