When a few weeks ago, our mail system went crazy and sent 5,000 extra emails, we lost a lot of subscribers. Our entire marketing platform runs on WordPress and the culprit was a poorly written mail plugin. It was not the first time this plugin failed and it was time it went away. The only trouble is, our entire platform was customised to work with this particular mail plugin. Switching to a different one was going to be a mission. This course chronicles highly specialised marketing techniques, used by YaghiLabs to get an edge. These techniques are assisted by software customisations.

Learn how to get more leads and conversions for every ad dollar. These are simple tweaks you can do that will get more conversions out of even tiny amounts of traffic.

In the second installment of the cloud infrastructure tech series, we learn to send large volumes of email for cheap using Amazon SES.

Watch me build the ultimate sales website, complete with everything you need to go from traffic to sales, to fulfilment. It’s dirt cheap, lighting fast, and simply modular. It scales with your traffic, eliminates monthly service bills, and retains your total data ownership!