Head Transplant

When a few weeks ago, our mail system went crazy and sent 5,000 extra emails, we lost a lot of subscribers. Our entire marketing platform runs on WordPress and the culprit was a poorly written mail plugin. It was not the first time this plugin failed and it was time it went away. The only trouble is, our entire platform was customised to work with this particular mail plugin. Switching to a different one was going to be a mission. This course chronicles highly specialised marketing techniques, used by YaghiLabs to get an edge. These techniques are assisted by software customisations.
Motivation 28 min Preview 3rd Party Systems 3 min Preview Custom Component #1: Mail 57 min Preview Custom Component #2: Referrals 15 min Preview Custom Component #3: Private Course Forum 7 min Preview Custom Component #4: Miscellaneous Tweaks 31 min Preview Challenges 21 min Preview


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