As a life-long student of online marketing, nothing is of more educational value to me than to hear real people talk about their experiences, pains, and needs in the industry in which i operate.
The other day, I followed a question in my Quora email digest where someone was asking about the best way to promote affiliate products with Facebook ads.
Facebook isn’t my area of expertise–i don’t pretend that it is.
Don’t be shocked.
If you have a long memory you might even recall a training program i co-authored where i did teach Facebook Ads. After all, i was the earliest marketer in the business-improvement niche to actually experiment with, and make Facebook ads profitable. Before that, anyone who tried, found out the hard way it doesn’t work like Google.
So why don’t I do FB anymore?
Simple. I don’t like it. All the gooroos and their clones are there.
Google is infinitely superior, more sophisticated, and intelligent.
The real issue here is the number of obviously clueless responses people were giving the original poster.
And this is a big problem in the business improvement category, particularly when it relates to affiliate marketing…
Everyone wants to be a gooroo!
The low barrier to entry and that people have an incentive to APPEAR like authorities means there’s very little good, useful, correct information to find when you ask a question in a public space. And free information tends to be skimpy on detail and advertising or self-promotional in its nature.
This is dangerous because most the people sharing advice are either:
(a) DELIBERATELY giving wrong information because it suits their goals–eg, gooroos who sell “make money” systems and need you to be dependent on their system…
(b) or, IGNORANTLY regurgitating wrong information they heard (without experiencing)–eg, the gooroo clones, affiliates tricked by the people in the (a) group…trying to trick you the same way they were tricked.
This is why I cringe whenever someone says they’re learning from “free youtube videos” and “free newsletters”.
You’re not learning shit. You’re being tricked. You’re being sold. And you’re being taught wrong things because that helps make the sale.
When you want to really learn, you find someone you KNOW to be an authority, who you trust to give you the right information.
The last person you want to hear from is a clueless nobody who merely HEARD the advice they’re giving you without actually trying it…
Or worse, someone giving advice they’ve tried and failed to make work!
You want someone who’s in the trenches every day, who gets their hands dirty, and who speaks from a place of PERSONAL experience. Who can go into the details of the how and the why. That’s REAL authority you can shortcut your learning with.
With me, you get this.
At least as far as the topics of traffic generation and online marketing are concerned.
The vast majority of my income today is from client work. Not from giving advice as a “consultant” nor from selling training programs. Those things DO contribute to my income, but in the order of about 10%.
The other 90% comes from actually managing client campaigns, rolling up my sleeves, putting together landing pages, sales pages, upsells, for clients, and so on. I have deliberately made a point to keep a certain aspect of my business as traffic management work.
It keeps my skills sharp. I remain relevant. And i can sleep at night knowing that what i teach is based on real things that i have tested and know to work.
Secondly, i do not have an affiliate program for ANY of my products. i don’t NEED them.
This has several implications.
For instance, ALL the traffic generated for the YaghiLabs site is from my own efforts…if i say “we generate 10,000 leads a month”…that’s me personally (and to some extent my in-house team under my supervision) doing that number. It’s not a convenient calculation of all the numbers generated by affiliates. It’s OUR numbers.
Plus, without an affiliate program, it means no one is going around the internet giving good reviews just because they’re hoping to earn a commission. When someone sends in a testimonial, they send it to me personally. And only because they’re happy. I have countless thank you notes which i haven’t been smart enough to gather in one place and share. But it’s enough for me to know that my material has genuinely helped people. No one is faking their satisfaction to me.
Also, our stick-rate is the highest the industry has ever seen. To me, that is ultimate proof the Super Traffic Machine is special.
The industry talks about a 3-month stick-rate on average for recurring billing products?
Ours is closer to 8-months. The full length of the course!
The most important thing about the Super Traffic Machine is that it doesn’t waste any space on beach-laptop lifestyles and mindset bullshit…it’s all raw, authoritative, detailed, correct instructions for anyone who wants to build a dependable, honest online business without creating their own products.
So if that takes your fancy, then give the link below a click and get started with us today: