want you to think this is a trick you can use to increase sales.
more a hypothesis than anything else. And I could be way off.
What am I on
know, I usually send out emails quite frequently. I shoot for daily but don’t
you’re driving traffic to a mailing list the way I recommend, you WANT to keep
in constant contact with your list. I’ve tried all kinds of sales strategies,
and this is the ONLY one guaranteed to work.
But a few
months back, I made a strange observation by accident.
would get so busy that I can’t push out a single email for weeks in a row. When
that happened, there was a STRONG and STEADY spike in sales activity!
there be more sales when I DON’T email?
that my business model depends on email to sell my training products.
theories come to mind?
I told my
email marketing specialist pal, Ben Settle about this observation and offered
up a theory as to why. He wasn’t totally convinced…and I don’t blame him, he’s
the one who encouraged me to do daily emails in the first place.
pattern is too difficult to ignore.
that most people out there are “do nothing”, all talk and no action types.
many of these people feel by merely getting my emails, they’re passively
learning and somehow that’s “enough”.
least to appease any sense of guilt they might feel for having an online
business they’re not actively working on.
And I believe,
that as long as I keep up my consistent emails, I’m helping them feed that
But I don’t
actually write these emails to educate…
Nor do I
write them to sell. (GASP!)
them for ONE reason and one only.
even funnier is, I write them to entertain MYSELF primarily.
When I want
to teach some real raw traffic or online marketing techniques, I create a
When I want
to sell, I write a blatant, no-beating-around-the-bush sales pitch.
god’s honest truth.
do-nothing types, when I disappear for a while, they feel cut off. And at that
point, the only way to do something productive is to dig up an old email of
mine, find the latest product being pitched…and buy it.
necessarily do anything beyond that–like go through it, act on it, or learn
many of the “do nothing types”, buying something is easier than (god forbid)
doing real work.
why I wanted to make the point, please DO NOT think this is a technique.
If you don’t
generate traffic, you don’t sell, and you don’t follow-up, aint no one buyin a
reason this freak accident even worked for me, is that I have a lotttttttt of sales
content out there.
because people are aware of my products and what they can do for them…
because I’ve already created the necessary desire.
why I can take a break any time and be more profitable than when I’m working!
sounds sexy and you want to be able to do it, then you have to start with something
to sell. Drive traffic to it. And follow-up consistently.
everything goes on autopilot and you can take weeks and months off and make
details of these steps, get Traffic KickStart.
go through the training material, because it was designed to do amazing things
for you, IF you implement what I teach you.
the exact method I use to drive tons of traffic automatically every day…
included a template and tutorial on how to write follow-up emails that pump out
huge list of useful bonuses to help you do everything else including landing
pages, a budget calculator, copy-and-edit ad templates…everything you need to
get killer traffic and convert it.