Boy do I have a SALES tip for you today…
I know that you may think there’s no way to sell without a “sales letter”. I used to think the same thing until I discovered a way to make sales with JUST an order form.
See if you listen to the Gooroo’s, you probably have a snotty azz attitude toward “customer support”.
Gooroos are too uppity to talk to subscribers. It’s not even funny.
At first, much as I resisted the urge to become snotty, I used to get my time SUCKED with all the “help me” mail that came in. I mean, it came in all forms–people seemed to be stalking me on Facebook and Twitter and anywhere they could try and get my “free help”.
Eventually, I hired an assistant to filter emails for me. BIG BIG GUGGLING MISTAKE!
But it was a good thing I did. It finally led me understand how useful it is to actually have a semblance of customer support.
Luckily my assistant was a REALLY smart girl…and she actually converted most of those people asking questions into customers. Then I took that idea and expanded it to convert HUNDREDS.
Here’s what she made me realise…
When you’re selling, you’re constantly trying to GUESS what your customer is thinking and trying to convince them of your point of view.
But there is no need to guess…The answer is staring you in the face.
Whenever someone asks a question, it’s NOT just one person asking it.
There’s at least 100 people on your list asking THE SAME question…AND resisting buying because the question goes UNANSWERED.
Worst thing is they’re quietly not buying WITHOUT telling you.
So when someone writes a question, they’re doing you a BIG favour.
Don’t ignore them like the Gooroos tell you to do…
Turn the answer into a blog post, Facebook Note, or email…for EVERYONE.
And watch the sales flow.
I know what you’re thinking–you don’t get a whole lot of useful questions from your subscribers because you don’t have a big list.
My staff and I have a secret strategy to find your customers resisting buying from your competitors…
And in a Done-For-You Traffic Consultation, we actually not only find the questions…we answer them FOR YOU in 10 emails.
Well, we call them emails…but you can use them as blog posts, or Facebook notes, or even Ezine articles. Totally original, and you have every right to use them.
Here’s where to get us writing your sales sucking emails:
lots of love,