“The things you do not have to say make you rich. Saying the things you do not have to say weakens your talk. Hearing the things you do not have to hear dulls your hearing; and the things you know before you hear them – these are who you are and this is the reason you are in the world.”
For All That…
For all that “commenting” at blogs on the fringes of Google’s oblivion…
…”Liking” on Facebook, “twitting” on Twitter, “plussing” on Google, “thumbs upping” on YouTube…
For all that time you’ve spent munching on this training webinar, or that training program, or that “get leads, get rich” course, and for all the emails you’ve kept up with inbetween…
For all of your marketing efforts and involuntary repetitions that stop and start like the disrupted flow of speech from a person with a stammering problem…
What has it gotten you?
What has it amounted to?
If you were to give it all up tomorrow — just toss in the towel and say “I’m done” — would you be missed?
Would You Be Missed?
Would they look for you on Facebook?
Would they ask where you’ve been on Twitter?
Would someone Google you to see what you’re up to?
Would your videos be missed; your writing longed for?
Would you receive email inquiries?
The Things You Know Before You Hear Them
As it relates to your Internet business aspirations…
If you’re not busy being born, you’re just busy dying.
And if you don’t intentionally choose to be missed by a larger circle of people (outside of friends and family) then you will have a difficult time growing your business and attracting more customers (commissions, partners … whatever).
Here Is An Experiment For You
Walk away from the web for a week. Maybe two weeks.
Notice what happens. You’re likely NOT missed. Or are you?
During this time, quiet your brain. Reset your paradigm. Ask yourself one question…
What can I do and who can I do it for that if or when I stopped doing it tomorrow would cause them to miss me?
It could be your brand, your leadership, your writing, your videos, your results, your value, your free stuff, your community.
It doesn’t matter what it is for as long as you’re missed. For as long as however you choose to extend yourself, it’s indispensable.
Whatever you think of to fill in the blank is where you should begin. It’s the reason you’re in the world.
Eric Walker is currently a recluse resetting his paradigm, and sharpening his saw in a small town in Michigan.
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